About us

Our Founder

Rosemarie Gerenia Friedman, President and CEO, founded WBE Sheet Metal in 2003. Rose is a civil engineer with over twenty years of experience in the construction industry. Her extensive expertise includes managing complex projects, interfacing with architects, builders, interior design firms, and many construction managers and general contractors. As a visual thinker with a keen eye for detail, she turns her clients’ needs into drawings that tell the story. Clients value Rose for her creativity and the simplicity of her designs.

Rose earned a B.S. in Civil Engineering from Silliman University in Dumaguete City, Philippines. Prior to founding WBE Sheet Metal, Rose gained experience with her father’s construction company specializing in design/build of Government Office buildings, as well as local and intercity highways. She went on to become an engineer at Wenig Co., a business she now co-owns with her husband, William Friedman.

Our Company

WBE Sheet Metal specializes in engineering, furnishing and installing sheet metal and architectural metal products for public works projects, as well as private & commercial construction. WBE Sheet Metal is a New York State Certified Woman / Minority Owned business as well as a Disadvantaged Business Enterprise (DBE) certified by the Metropolitan Transportation Authority (MTA), a certifying partner in the NYS Unified Certification Program. Throughout the tri-state area, we serve general contractors, construction managers, joint ventures, and others seeking architectural metals, primarily for publicly funded projects. WBE is associated with the Local 28, SheetMetal Worker’s Union.

Value Engineering
Our value engineering, design/build projects meet complex specifications, and we deliver on time and on budget.  WBE’s designs are simple, complete, and responsive to existing issues in the field. We have many years of success in our niche, with many satisfied, repeat clients.

Responsiveness and Reliability
General contractors make decisions on a moment’s notice, and at WBE Sheet Metal, we provide answers at the speed they need. The company’s founder, project executives, and engineers are always available, both in the field and on the phone. Our reliable, experienced personnel deliver products, sketches, and other expertise on the spot, allowing contractors to keep their schedules, with the potential to decrease the costs of labor and delay.


WBE Sheet Metal has provided the NYC Metropolitan area with these high quality, custom manufactured products.


Our professional team of project managers, designers and installers takes your job from start to finish with our suite of services including:

  • On-site Measurements
  • Design
  • Fabrication
  • Custom Finishing
  • Installations
  • New Construction or Renovation